RUS Journals vol. I

We are proud to share our first collaboration in Japan, a place that has long inspired the brand’s ethos through its craftsmanship, style, and quiet elegance. Captured by photographer Ian Lanterman, the project is a visual love letter to Tokyo, where moments of stillness emerged amid the city's vibrant pace. This story reimagines the RUS universe through a Japanese lens, echoing the spirit of our Spring/Summer 2025 Collection: a celebration of beauty, presence, and the quiet power of well-made things.

Part of RUS Journals, our ongoing series of artistic collaborations, this edition marks a meaningful new chapter, and the beginning of future creative journeys in Japan.

RUS Journals is an ongoing exploration of artistic dialogue, conceived as an extension of the brand’s ethos. Each volume invites a collaborator to interpret RUS’ universe through their distinct lens. These editions unfold as visual meditations, capturing fleeting moments and shared sensibilities.

Photographer

Ian Lanterman

Art Direction & Styling

Erica Blume

Hair & Makeup

Kentaro Katsu

Model

Chisaki